Part 3 – 5 Ways Sellers Lose Money – #3 – Poor Marketing

You want to hire an expert Realtor with an outside the box marketing approach.  The vast majority of Realtors just put the home into the MLS system – where realtors see homes for sale and just see what happens.  An Expert Realtor is proactive, and knows that utilizing as many marketing channels as possible will net the seller the most. This includes Pre-marketing the home before the home hits the market.

Marketing is all about knowing your product and how it will sell in the marketplace.  To sell your home in the market for the most money in the least amount of time, it is best to do test marketing of your home.  Isn’t that what large corporations do?  They test the market to know how to price their product. Right?  This allows us to gauge the demand for your home and allow us to properly position it to sell for the most.

VIDEO IS HUGE NOW.  You need a custom video of your home.  Video gets 4xs the amount of inquiries. 

If you are thinking about selling and want to learn more on how The Swain Team’s Marketing strategies can net you the most, contact us.
 
If you have a real estate topic that you would like to more about, please contact The Swain Team – we are happy to help!